2017年三年級語文下冊4月月考試卷
Global companies are deploying a new tool to reinforce their brands with students, build links with universities and management schools, find talent and deliver management education.
全球企業正在運用一種新工具來增強它們在學生中的品牌聲譽，與大學及管理學院建立聯系，尋找人才并提供管理教育。
Corporate games, costing up to ?1m ($1.3m, ￡900,000) each to run, are increasingly seen by faculty as an "experiential learning" device that can improve educational quality and even count towards course credits.
越來越多的學院開始把模擬商業競賽當作能夠提高教育質量、甚至可以計入課程學分的“實踐學習”工具。這種商業競賽單個運營成本最多可達100萬歐元（合130萬美元）。
Recently, the aircraft manufacturer Airbus and bank BNP Paribas have joined existing players such as cosmetics group L’Oréal and technology consultants IBM in launching global games for undergraduates, attracting in the process thousands of players.
最近，飛機制造商空中客車(Airbus)和法國巴黎銀行(BNP Paribas)加入了化妝品集團歐萊雅(L’Oréal)和技術咨詢公司IBM等企業的行列，開始推出針對大學生的全球性模擬競賽，在此過程中吸引了數千名游戲參與者。
Peter Cardwell, a director at the business simulation design company, Learning Dynamics, says these multi-player online team games are a powerful way to teach business skills. Learning Dynamics, he says, defines them as a "multi-media experience that immerses the participant in a realistic business situation or management role which requires decision-making in a risk-free environment - so learning is accelerated".
商業模擬設計公司Learning Dynamics的主管彼得·卡德韋爾(Peter Cardwell)表示，這些多人在線團隊游戲是教授商業技能非常有效的方式。他說，Learning Dynamics將它們定義為一種“使參與者沉浸在現實商業情境或管理角色之中的多媒體體驗，他們需要在無風險的環境中作出決策——因此，學習速度會加快 ”。
Moreover, corporate business games designed for building brand awareness are starting to spawn siblings used for employee education or even targeted at high school students.
此外，為增強品牌認知度而設計的企業商業競賽已經開始衍生出用于雇員教育、甚至針對中學生的同類產品。
Certainly, corporate games seem to be weaving a growing number of participating business schools into their web.
當然，模擬商業競賽似乎正在吸引越來越多商學院參與，加入它們的網絡。
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